For the launch of L’Oréal's latest cosmetic product, Voluminous Lash Paradise, I worked with Dugud Lab to create a fantasy driven teaser campaign that became one of the first to introduce this exciting product to the world. We worked with Liza Lash from the L’Oréal League and shot at a beautiful historic estate in the Hudson Valley. With one week to produce the idea into these Snapchat ads, what was the end result? L’Oréal's highest performing Snapchat ad to date.